Efficient Digital Marketing: you don’t need to be everywhere!

Gus Bhandal
Thu 18 May 23 - 12:00 - 13:00

Gus Bhandal

The M Guru

Efficient Digital Marketing: you don’t need to be everywhere! 

One of the biggest issues with digital marketing is that there are so many channels and outlets, and there’s a bunch of marketers for each one telling you that their particular channel is the best. But how do you know that?  What makes it the best?  And if you have a large target audience, does that mean you should be on every platform?

In this session Gus will be discussing how to pick the right platform, create compelling content, engage your audience, and get more leads – essentially, getting you in front of more fundraisers, donors, and supporters.

Attendees will leave with a better understanding of how to maximise your time on marketing, and how to make your output efficient so your audience isn’t given ‘choice paralysis’.  Ultimately, you will learn that you don’t need to be on every social media channel, try every marketing platform, follow the latest fad, or live in hope of reaching your potential audience – and a lot of the good stuff can be done for free!


About Gus

Gus Bhandal has over 25 years of marketing experience, gained at some of the world’s largest organisations, and also has loads of letters after his name thanks to his extensive marketing education.  Gus is the founder of The M Guru (the M stands for marketing) – a digital marketing agency helping organisations with social media training and marketing strategies.

Earlier this year, he was also named in a list of the Top 100 Marketing Trailblazers, as well as being number 22 in the Top 30 Marketing Inspiration list alongside world-renowned marketers like Rory Sutherland, Ann Handley, Mark Schaefer, and Seth Godin.


Sign up for this event

Fill in the sign up form below with your details, including the sessions you would like to join and one of our team will get in touch with further information to confirm your attendance.

Sign up here

More Events

View all events

Charities: How to do your own PR on a budget

In this interactive PR masterclass, Amanda FitzGerald will give share her 3 top tips on how to get your charity…