Newly formed Tenants and Residents Association in Brent were looking at ways to engage their community. With the area undergoing regeneration the TRA is a way to give a voice to those living through the regeneration.
In the face of regeneration, Douglas Bader Park TRA were in need of support encouraging residents to engage with the conversation around regeneration through a newly developed website. Resident engagement had been historically low and the TRA wished to tackle it through the development of community projects and activities led by the residents.
Douglas Bader Park TRA were connected to Marianne, a Link UP Volunteer with heaps of experience across the board in marketing and strategic thinking. Marianne supported TRA through consulting on approaches to engaging residents with the team and feeding into wider structural and organisational discussions at a crucial point in establishment.
The TRA were left with a resident engagement plan and a structure taking the organisation forward through the regeneration, with the view of getting residents more invested in their local community. The TRA ran their first community event following the project, in September, with a turnout of almost 100 guests.
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